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Be Recognized as a Great Employee Focused Organization
Gain trust, retain talent, and power performance by getting GEFO certified — the globally recognized certification for structured, people-first organizations. Size does not matter nor does your line of business. All it requires is management, vision and commitment to invest in your people and to consider them as valued partners in your business success.
Step 1: Understand your People Practices
You begin with a quick discovery and diagnostic session where we understand your current HR practices, leadership style, and employee experience challenges. This helps determine GEFO-readiness and build your certification pathway.
Step 2: Assess Systems & Cultural Foundations
We use the GEFO framework to evaluate over 40 parameters, including inclusion, engagement, people policies, leadership behavior, recognition, and internal trust. This combines both policy audits and workplace feedback.
Step 3: Close Gaps and Build Credibility
We provide guidance to help improve gaps that may affect your score. Whether you’re an early-stage employer brand or a growing global team, you’ll receive structured recommendations aligned with certification benchmarks.
Step 4: Get GEFO Certified & Branded
Once you meet the criteria, you’ll receive your formal GEFO certification, with a badge and digital assets for your website, emailers, and hiring banners. You also get listed in the GEFO registry and get access to renewal/upgrade pathways.
Rapidly build trust and gain competitive advantage
Increase Productivity and Retain your best employees
Have a question? Connect with us now
Reach us at (WhatsApp) +91 951 511 8862 or Email: efo@smemaxx.com
Why be Employee Focused?
It is no secret that some of the most successful companies in the world are also Great Employee Focused Organizations. Look deeper into the growth stories of small businesses that have grown into today's giants and you will find a group of highly engaged employees that made it possible.
Admiration drives performance
Admiration for the workplace is considered to be a prime driver of ownership and engagement amongst employees and a virtual magnet for talented staff. Several published studies have shown a direct correlation between the quality of a workplace and business performance.
What does research say?
Research by the consulting firm, McKinsey & Co also indicates that there is strong correlation between an organisation's corporate culture and its financial performance. According to the leading global recognition provider Globoforce, high employee engagement is the key to boosting business results across the board on metrics like customer satisfaction, safety, productivity, and profitability.
Certification and Corporate Branding
The “Employee Friendly Organization", provisional certificate is awarded to companies that successfully complete the first assessment. You will also receive the privilege of displaying the EFP logo on your website along with a unique "Admiration Number" and receive a display memento.
Full Certifications are awarded to companies that satisfactorily complete both the parts.
How can you become a 'Employee Friendly
Organization'?
'The Employee Friendly Organization' process is based on extensive research into top rated workplace cultures and HR practices. Findings from the research have been assimilated as 10 Key Performance Indicators (KPIs) into our "Global Admiration Index".
The Index is used to compare your company culture and practices with the gold standard globally in an objective manner.
The 'Global Admiration Index' assessment results provide clear conclusions, data and aspiration benchmarks. These could be readily used to set priorities and make improvements in your workplace practices to enhance business performance.
The 'Global Admiration Index' assessment is a two step process. There is a 6 months gap between the first step and the second step.
Part One
The first part is about your organizational policies and practices, through which we evaluate management commitment and actions for employee engagement and empowerment.
Provisional Certifications are awarded to companies that satisfactorily complete the first part.
Part Two
The second part is an assessment of employee experience of the workspace. This process involves targeted employee surveys and group workshops to evaluate "Work Culture in Practice", and “Employee Trust Factor".
This process can identify gaps between the intent of people management policies and employees' perception.
People matter for your continued success
The people element remains important even when businesses have the best of resources, market opportunity and backing.